Marketing Manager

Fredericton, NB

anessa is an award-winning software development firm that has developed specialized software to help firms capitalize on the growing area of biogas waste-to-energy projects. We are looking for a talented Marketing Manager to join our team.

Summary

In this full-time role, our Marketing Manager will be responsible for leading the implementation of a marketing plan.  To be effective in this role you should be highly driven, enjoy working with a team, have a positive orientation, organized, take pride in your work and have high expectations.  The ideal candidate will have 5 years experience in a similar role, have a knack for collaborating with stakeholders, and the ability to plan and execute on a wide range of projects.  You will lead the development of a promotional plan and will be well versed in both digital and traditional marketing.  The individual will report to VP Business Development.

anessa is a software development company that is headquartered in Fredericton, New Brunswick while doing business in Europe, North America, and Africa.  We offer a competitive salary, benefits package and an opportunity to be part of an exciting journey that is having a positive impact on the environment.

How to Apply

Please send your résumé, and in a cover letter to hr@anessa.com and outline how your background is well suited for this role.  All applications will be received and held in strict confidence.

Responsibilities 

  • Build and maintain a comprehensive knowledge of the market, market size, competitive environment, and trends
  • Lead the development of a promotional plan and manage the implementation
  • Oversee the implementation of promotional initiatives including digital campaigns.
  • Manage trade shows and conferences including all logistics for these events.
  • Brand management
  • Manage online and social media presence including content and SEO.
  • Lead, manage and coach a small team
  • Work closely with anessa’s sales team and equip them with the tools and information needed to present a compelling value-proposition for customers
  • Analyze the effectiveness of campaigns
  • Managing the marketing budget
  • Some travel may be required

Ideal Qualifications

  • Degree in Marketing, or Diploma Specializing in Marketing
  • 5 year’s related experience
  • Experience with international business
  • Excellent written and oral communication skills
  • Ability to work effectively in a startup environment
Apply via E-Mail

Or email resume to hr@anessa.com